Viking Direct

Viking Direct is the direct mail channel of leading global office supplies and solutions company Office Depot. They have wide brand recognition and a dominant market share in the office supplies market.

This film illustrates what the company’s success is built on. They believe that thinking like a customer , focusing on price  and providing a first class service has contributed to this. From the company’s inception they have continually strived to do things differently.

Waitrose

In addition to being a thriving example of an employee-owned business, Waitrose continues to win recognition as the UK’s favourite supermarket.

This video explores key factors in their success. It discusses how the business started and how they encourage their staff to give a quality service. We see the business approach that Waitrose are taking.

“Tracc Films, on behalf of the Telegraph Business Club, have produced a finished piece that successfully highlights the factors that contribute to our continued success.”

Gill Bowler, Internal Communications Manager, Waitrose

Proco

ProCo first made its name in litho printing back in the early nineties. Since then it has embraced revolutionary changes in the way we communicate today, branching into data management, bespoke workflows and cross media solutions for marketing, such as personalised URL’s.

ProCo’s management team Mark Schofield and Jon Bailey tell Business Club why they think it’s crucial to remain adaptable in business and constantly look with fresh eyes at what you’re offering the customer.

Money Corp

Moneycorp is a UK company offering foreign exchange (bureau de change) services to individual and corporate customers. It operates in a number of countries and also provides bulk foreign notes and travel money services via a number of travel companies and airlines.

This short film explains how they have grown and sustained their success over the years. They talk about the products that they have to offer and discuss many key points about the company.

Web Video Production

Designing your web video for maximum online impact

The web has grown up to become an integral part of our daily existence – with a shifting emphasis from “going online” to being “always on” and seamlessly connected.

Your web video is as likely to be watched by a rushed commuter on a mobile device, as it is to be viewed by an undistracted viewer on their desktop.

Grabbing attention and encouraging audiences to share your film

Video is the best way to transform an impersonal online presence into one with personality
It’s important to structure your film so that you key messages are clear and engaging
Knowing what will make your online audience respond is vital to ensure your video gets shared

Have a look at the examples on the left-hand side to see how we’ve helped companies of all shapes and sizes achieve these goals.

Or visit our video production services page to learn more about how we work to shape your message for audience response and engagement.

“At first I was anxious about the money but when I compare what we can and do spend on advertising and other promotions I think this offers good value for money”
Victoria Pilkington, Managing Director, Brora